I recently saw some pretty unexpected upgrade practices going on on my airline of choice, Virgin Atlantic, which as a strong brand advocate, shocked me a little.
I fly Virgin probably 12 return a year, mostly in Economy and Premium Economy with the occasional treat to Upper Class. I rack up lot of tier points [...]
Socio-Economic Upgrade Profiling
July 6th, 2010 · No Comments · Musings, Travel
Tags:brand loyalty·flying club·frequent fliers·profiling·socioeconomic·Travel·upgrade·Virgin Atlantic
Virgin Atlantic Innovation Event: V-Jam
November 15th, 2008 · 5 Comments · Events, Travel
The other day I had an interesting conversation with someone at Virgin Atlantic about how they are trying to engage with their communities of travelers and technologist alike. They are really keen to learn from the community about developing tools that can help improve people’s travel experience, in an open and transparent way. It’s really [...]
Tags:Airline·Central London·drinks·frequent fliers·geek·Hack·nesta·social innovation·Social network·tech·Travel·ucd·United Kingdom·v-jam·Virgin Atlantic

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